In his video “Web 2.0 … The Machine is Using Us”, Michael Wesch introduces the idea that society will have to rethink many controversial areas such as ethics, authorship, and love. Wesch says that the way society currently uses the Web and the development there of will shape the way we think of many key points of our society. What is a good deed on the Web? Who gets credit for publishing? Are people on the Web really who they say they are? These are all things that Michael Wesch claims will need to be changed in his video “Web 2.0 … The Machine is Using Us”.
In his video “Web 2.0 … The Machine is Using Us”, Michael Wesch correctly portrays the idea of rethinking controversial points like ethics, authorship, and love because of the ever changing Web-scape. On the Web many things go out the window. Societies view of ethics, authorship, love and family all have to change. And fast. If one meets someone else online, can they fall in love? Do they even know each other? There is more moldability. Common views on authorship and simply signing one’s name at the end of the page aren’t going to cut it anymore. The things that are ethically correct or seen as “right” have to be different on the web, because frankly, the web is different than reality. Take this for example, a recent PopSci article talking about Google’s purchase of an Artificial Intelligence lab says that “Google create an ‘ethics board’ for the project”(Lecher). Google and the AI startup called DeepMind are both making good decisions on taking care of the ethics section and putting someone who knows what they’re talking about ahead of the project. But, it is it really that big of a problem? People have had free speech orally for hundreds of years. There have been minor problems, but nothing revolutionary to change it forever. The same thing can happen online. A quick Google search on Web ethics will reveal a term called “Netiquette”(Webroot.com), which is a set of rules to follow online. But, the Web is different. Everything is permanent on the Web. Everything is moldable. Therefore, some major changes need to be made. It is now evident, years after the creation of this video, that Wesch was right. Controversies in society today like privacy and Web ethics like cyber-bullying and spying have their roots online. Authorship issues online have repercussions in classrooms all around the world. But these issues are just the tip of the iceberg. Wesch says that basically every part of our society needs to change when it reaches the Web. In his video “Web 2.0 … The Machine is Using Us”, Dr. Michael Wesch entertains the thought that several major societal changes will need to be made to contain Web issues such as ethics, authorship, and love.